Privacy policy

PRIVACY POLICY

1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about how your personal data is handled when using our website. Personal data is all data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Shop Name. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser line.

2) DATA COLLECTION WHEN VISITING OUR WEBSITE

When you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website:

  • Our visited website
  • Date and time at the moment of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (possibly in anonymized form)

Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of unlawful use.

3) COOKIES

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session (session cookies). Other cookies remain on your device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies).

When cookies are set, they collect and process certain user information such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

Some cookies are used to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping cart for a later visit). If personal data is also processed by individual cookies implemented by us, the processing is carried out either in accordance with Art. 6(1)(b) GDPR for the execution of the contract or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective website visit.

We may work with advertising partners to make our website more interesting for you. In this case, cookies from partner companies (third-party cookies) are also stored on your device. You will be informed individually and separately about the use of such cookies and the scope of the information collected.

You can set your browser so that you are informed about the setting of cookies and decide individually on their acceptance or exclude the acceptance of cookies in certain cases or in general. Please note that the functionality of our website may be restricted if cookies are not accepted.

4) CONTACTING US

When you contact us (e.g. via contact form or email), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective form. This data is stored and used exclusively for the purpose of responding to your inquiry or for contacting you and the associated technical administration.

The legal basis for processing the data is our legitimate interest in responding to your inquiry in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis is Art. 6(1)(b) GDPR. Your data will be deleted after your request has been fully processed, provided that no legal retention obligations apply.

5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING

In accordance with Art. 6(1)(b) GDPR, personal data is collected and processed when you provide it to us for the performance of a contract or when opening a customer account. The data collected can be seen from the respective input forms.

Your customer account can be deleted at any time by sending a message to the controller. We store and use the data you provide to process the contract. After complete processing or deletion of your account, your data will be blocked with regard to retention periods under tax and commercial law and deleted after these periods expire.

6) USE OF YOUR DATA FOR DIRECT MARKETING

6.1 Subscription to our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Additional data is voluntary and used to address you personally.

We use the double opt-in procedure. This means you will only receive newsletters after you have explicitly confirmed your consent. You will receive a confirmation email to verify your subscription.

You can unsubscribe at any time via the link in the newsletter or by contacting us.

6.2 Newsletter for existing customers

If you have provided your email address when purchasing goods or services, we reserve the right to send you offers for similar products. This is based on our legitimate interest in direct marketing (Art. 6(1)(f) GDPR).

You can object to this at any time.

7) DATA PROCESSING FOR ORDER HANDLING

Your personal data is passed on to the shipping company responsible for delivery if necessary. Payment data is passed on to the responsible financial institution.

Payment providers:

  • PayPal: Payment data is transferred to PayPal for processing. PayPal may conduct credit checks.
  • SOFORT: Payment is processed via SOFORT GmbH (part of Klarna Group).

8) REVIEW REMINDER

We may use your email address to remind you once to leave a review, provided you have given your consent.

9) SOCIAL MEDIA PLUGINS

This website uses social plugins from:

  • Facebook
  • Google+
  • Instagram

These are integrated using a privacy-friendly “Shariff” solution to protect your data.

10) ONLINE MARKETING

  • DoubleClick by Google
  • Google Ads Conversion Tracking

These services use cookies to display relevant ads and measure performance.

11) WEB ANALYTICS SERVICES

This website uses Google Analytics with IP anonymization to analyze website usage and improve services.

12) RETARGETING / REMARKETING

We use:

  • Facebook Pixel
  • Google Ads Remarketing

These tools help show relevant ads based on your behavior.

13) RIGHTS OF THE DATA SUBJECT

You have the following rights under GDPR:

  • Right of access (Art. 15)
  • Right to rectification (Art. 16)
  • Right to erasure (Art. 17)
  • Right to restriction (Art. 18)
  • Right to data portability (Art. 20)
  • Right to withdraw consent (Art. 7(3))
  • Right to lodge a complaint (Art. 77)

Right to object:
You may object at any time to the processing of your data for direct marketing or based on legitimate interests.

14) STORAGE DURATION OF PERSONAL DATA

Personal data is stored for as long as required by legal retention periods. After that, it is deleted unless further storage is necessary for contract fulfillment or legitimate interests.